A comprehensive view of the American electorate

Democracy Fund + UCLA Nationscape was one of the largest public opinion surveys ever conducted — interviewing people in nearly every county, congressional district, and mid-sized U.S. city in the leadup to and months following the 2020 election. Nationscape was fielded by Lucid.

Conducting nearly 500,000 interviews over 16 months, the survey sheds light on attitudes and issues as they took shape. Nationscape was designed to answer the questions most urgent to American democracy across multiple dimensions.

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A bold endeavor, a deeper look

Nationscape captured a nuanced picture of the American electorate during a critical time. With it, researchers can explore the dynamics and intensity of preferences — in light of factors like partisanship, tribalism, and polarization. The intent of this endeavor was to understand voter choices, inform political discourse, and improve political representation across the country.

Nationscape was a featured project of Democracy Fund Voter Study Group in partnership with UCLA political scientists Lynn Vavreck and Chris Tausanovitch. It was fielded by Lucid, a leading market research platform.

From Nationscape

Our authors are using Nationscape to answer the questions most urgent to American democracy.

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